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Microsoft's New Spot From Crispin Is an Ad About Nothing (So Far)

Microsoft's New Spot From Crispin Is an Ad About Nothing (So Far)

Bill Gates Steals the Show From Jerry Seinfeld in 90-Second Windows 'Teaser Ad' FULL ARTICLE

LPGA Revises English-Only Policy for Players After Protests

California Was Looking Into Whether Policy Violated Laws FULL ARTICLE

Y&R Snags Office Depot's Marketing Account

Y&R Snags Office Depot's Marketing Account

Ad Spending Expected to Rise Past $100 Million FULL ARTICLE

HBO's 'Entourage' Plays Wingman for Virgin America

HBO's 'Entourage' Plays Wingman for Virgin America

As Part of Partnership, Airline Customers Will Get Sneak Peek of Series' New Season FULL ARTICLE

This Week's Print Issue

'Meatnormous' Master Bogusky Pens Diet Book

This Week's Print Issue

Creative Behind BK, Domino's Now Counsels Eating Smaller Portions MORE


MediaWorks

McCain Gets 38.9M to Tune In for His Acceptance Speech

Rash Report: 1% More Than the 38.4M Who Watched Obama FULL ARTICLE

Burger King Buys Into Fox's NFL Pre-Game Show

King Mascot to Appear During New 'Fired Up' Segment FULL ARTICLE


Campaign Trail

Hillsman Gives Mixed Review to Republican Efforts

But Adman Says Obama Won't Convince Independents That McCain Is Just Like Bush FULL ARTICLE

Palin Delivers Attacks With a Smile, Electrifies GOP Faithful

Republican Ad Execs Say Performance Changes Tenor of Campaign Fight; Democrats Scramble to Hit Back FULL ARTICLE


Digital

Google's Chrome Shines in Blogosphere

Data-Blocking Changes to Microsoft's IE May Have Fueled Search Giant's Effort to Launch Its Own Browser FULL ARTICLE

Getting Shoppers From Search to Store

How to Capitalize on the Online-Offline Connection FULL ARTICLE


DigitalNext

The Web Gets Stickier: Seesmic, Virtual Worlds and Video

Reuben Steiger

It Makes Me Wonder if Virtual Worlds Will Be More Reflective of Real Ones FULL ARTICLE


CMO Strategy

The Newest Brands? Open for Business

Retailers Have Switched Gears, Marketing Their Stores and Labels and Strengthening Bonds With Shoppers FULL ARTICLE


News

Kellogg: Digital ROI Surpasses That of TV

After Success With Special K, Marketer to Shift More Spending Online FULL ARTICLE

Pepsi VP Russell J. Weiner to Join Domino's as CMO

Is Second Major Marketing Exec to Leave Beverage Giant in Recent Months FULL ARTICLE

In Surprise Move, Unilever Names Polman CEO

Former P&G, Nestle Senior Exec Will Succeed Cescau This Fall FULL ARTICLE

Study Casts Doubt on Value of DTC Ads

Prescription Sales Found to Be Barely Affected in the Long Run FULL ARTICLE

Starbucks' 'Billion-Dollar' Plan Starts With Breakfast

Rollout of Healthier Menu Items Said to Meet Consumer Demand FULL ARTICLE


Agency News

E-mail Blunder Alerts Carat Staff to Major Restructuring

Top HR Exec Accidentally Sends Out Talking Points About Upcoming Job Cuts FULL ARTICLE

McCann Erickson Wins Wyeth's Centrum, Caltrate Accounts

Pitched Against Several Shops, Including Grey FULL ARTICLE

Sauza Says Adios to Publicis

New Agency Sought for Beam Brand As Tequila Category Prospers FULL ARTICLE


Madison+Vine: News

Fans Go Viral Over Fox's 'Fringe'

Network's Enigmatic Online Campaign Builds on 'Cloverfield' Base FULL ARTICLE

Dining With 'Dexter' and Bedding Down With the 'L Word'

Showtime Teams With Metropolitan Home to Redo N.Y. Mansion FULL ARTICLE


Songs For Soap

These Boots Were Made for Rocking

Vans Unveils Kiss-Branded Skate Shoes FULL ARTICLE